brands will pay $25,000 or more to promote their pages and specific posts, using existing elements of the site.

Sponsored posts on the Tumblr “Radar” – an editorially assembled collection of site highlights… Advertisers’ blogs will also be given greater prominence on the “Spotlight” page which highlights popular pages in dozens of categories, such as fashion, music, photography and travel.

editorially assembled collection of site highlights, sure

Exhibits A

and 3

Don’t know how this got on radar but this didn’t and others that already have posted this. Icetruckkiller must be a humdinger and/or have smitten a tumblr staff.
Previously

Don’t know how this got on radar but this didn’t and others that already have posted this. Icetruckkiller must be a humdinger and/or have smitten a tumblr staff.

Previously

tumblr radar

nevver, the dailywhat, kari-shma, fashion tumblr [esp. during fashion week], nevver, media, the dailywhat, brands, liquidnight, random tumblr who posted a picture of a building, kateopolis, fashion tumblr, some brand tumblr who just recently joined tumblr, kari-shma, eat sleep draw, media, nevver, laughingsquid, brands, random tumblr to show tumblr community that tumblr doesn’t play favorites, fashion tumblr, bohemea, media, laughingsquid, some tumblr whom tumblr staff met at a meet-up and was smitten by him/her, brands, kateopolis, liquidnight, nevver, media, random tumblr who posted a picture of a cute animal, laughingsquid, brands, kateopolis, friend of a tumblr staff, nevver, media, the dailywhat, brands, kari-shma, fashion tumblr

rinse and repeat